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Episode #267: Italy in your pocket!

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Imagine having a trusted local guide in your pocket, ready to take you beyond the tourist hotspots and into the heart of Italy’s most unforgettable experiences. A brand-new travel tool has just launched, offering handpicked recommendations on where to eat, stay, shop, and explore – crafted by those who know and love Italy best. From hidden gems to must-visit spots, plus insider tips, language essentials, and more, this is the ultimate companion for planning your dream trip. Ready to experience Italy like never before?

Summary

Welcome to a very special episode of the Untold Italy podcast as we announce the launch of the Untold Italy app, a groundbreaking tool designed to transform the way you plan and experience your dream trip to Italy. The Untold Italy app brings together carefully curated recommendations for places to eat, stay, shop, and explore in Italy. The app offers a unique blend of personal tips from those who truly know and love Italy, and it includes features like ad free podcast episodes, useful Italian phrases, and special insights into lesser-known destinations. Available now on the Apple App Store and Google Play, the app is your trusted travel companion. So, if you’re ready to explore Italy in a whole new way, download the app and let your adventure begin!

What you’ll learn in this episode

  • Big News Announcement – the Untold Italy app launch
  • The purpose of the app is to enhance the planning and travel experience for a trip to Italy
  • The background and development of the app included engaging with our Italy Trip Planning Community and their requests over the years, taking into consideration a shift in consumer behavior towards bite-sized content consumption
  • The dream was to create an app filled with guides, tips, hidden gems and tools for Italy trip planning
  • Despite a background working on corporate IT projects, there were certainly challenges building the app and Katy likens it to building a house (which she is also doing right now)
  • Features of the Untold Italy App include curated recommendations for eating, staying, shopping, and exploring in Italy, regional guides, transport information, and itineraries
  • Katy’s favorite app features include ad-free podcast episodes, Italian phrase recordings, and an ‘Untold’ section for off-the-beaten-path places
  • We have found from our Italy Trip Planning Consults that there are usually issues with AI-generated itineraries for Italy due to complex logistics
  • The app is suited to various travelers from first-time visitors to Italy veterans and should appeal to those looking for boutique experiences and organized plans
  • The app is available on the App Store for iPhones and other Apple products and the Play Store for Android phones and tablets
  • Download the app and explore free content including the comprehensive Milan guide
  • There’s no subscription model, just a one-off price fo the app and all future content – with 50% off available until 4th April 2025
  • Content will continue to be added with guides to all 20 regions available in the summer
  • Find out more and how to download >> here 

Timeline Overview

  • 00:00 Introducing the Untold Italy App
  • 04:32 Discover Italy: Tips & Hidden Gems
  • 07:21 Discounted Italian Travel App Launch

Italian concepts mentioned

Words / Concepts

  • App Store – where you can find the app to download on iPhones and other Apple products
  • Play Store – where you can find the app to download on Android phones and tablets
  • Su Misura Italy. – language school founded by Italian language teacher Monica Cazzamani Bona
  • Dov’è il bagno? – “where is the bathroom?” in Italian
  • Untold Italy Trip Consult Services – our trip-planning services range from trip consults to complete itinerary planning

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